For social media marketing

A post every week, in your voice, about work you actually did.

We set up AI for your business and point it at your Facebook and Instagram. It drafts the posts from your real jobs, customers and reviews, answers the comments and messages, and keeps track of what brings people in. You approve every post. Then our AI keeps making it better, with a real person on a call every month.

Get a free 20-minute consultation. Tell us what matters most, then pick a time.

You'll talk to our founder for 20 minutes, no sales pitch.

A sample dashboard for social media marketing: priorities, each with the number we track and how it has moved since the startThis is your dashboard: your priorities, and how each number has moved since you started. It's a sample for a made-up business. Open the live one

See how AI handles your social media

A short video of what your AI would do.

Narrated by our AI. The post shown is an example.

AI in social media marketing today

Social media is where small businesses use AI first. Among owners who market on Facebook and Instagram, writing posts is the single most common AI task, and the win they report is time. The same two years produced the backlash: more than half of people say they see AI-made posts often, half of Gen Z have muted or unfollowed a brand over them, and the people using the tools say the output comes back generic and off-brand. The platforms now label AI content and reward original posts, so the gap is widening between posting with AI and posting generic AI.

How it's being used

  • About one in five US businesses uses AI, and firms with four or fewer employees are below that. Among small business owners, though, social media is where it shows up first: in one survey of 431 owners, 38% use AI for social media posts, the most common use of all, and they put the saving at about 175 hours a year. The survey was run by a company that sells design software. Adobe small business study; US Census Bureau for the business-wide figure, April 2026
  • In a survey of 600 US small and mid-size business owners, 82% use Facebook to promote the business and 28% already use AI for marketing and social media. Time was the main reason for picking it up. The survey was paid for by a phone company. Verizon Business, State of Small Business survey, May 2025
  • Among more than 700 people who run social media for a living, most of them owners and freelancers, 95% use AI and 74% use it daily. Writing posts and coming up with ideas are the top uses, and 44% say it saves them four to ten hours a week. The survey was run by a social media software company. Metricool, AI in Social Media report, August 2026
  • Meta has put AI on the business side of Facebook and Instagram: a sales agent that learns from a business's own posts, ads and website and answers customers in ads and messages, plus AI ad tools and an AI assistant inside Ads Manager, starting with selected small businesses. Marketing Dive, on Meta's announcement, October 2025
  • Instagram now extends its original-content rule to photos and carousels, not just Reels: accounts that mostly repost other people's content stop being recommended to non-followers, and small edits do not count. Posts about your own work keep their reach. Tubefilter, on Instagram's policy update, April 2026

Where it's going wrong

  • People can tell. In a survey of 2,250 social media users in the US, UK and Australia, 56% say they see "AI slop" often or very often, and half of Gen Z have blocked, muted or unfollowed a brand or creator because its posts felt AI-made. The top thing they want brands to stop doing is posting AI content without saying so. The survey was run by a social media software company. Sprout Social, Q1 Pulse Survey (fielded by Glimpse), March 2026
  • The same people who use the tools every day say the output is the problem: the top complaint is repetitive, uncreative posts (30%), then a tone that sounds artificial or off-brand (19%). Only 17% publish what the AI writes more or less as is, and the share who say AI does worse than a person nearly tripled in a year. Metricool, AI in Social Media report, August 2026
  • Mentions of "AI slop" ran to about 2.4 million across X, Reddit, Pinterest and the news by late 2025, roughly nine times the year before, with sentiment mostly negative. Brands that promised not to use AI imagery were rewarded: one clothing retailer's no-AI pledge was its best Instagram post of the month. The count comes from a social listening company. Meltwater, November 2025
  • Nearly a third of consumers say they are less likely to choose a brand that runs visibly AI-made ads, and audiences still want a human touch: small imperfections read as real. The report is from a social media software company and the consumer figure is attributed to eMarketer. Hootsuite, Social Media Trends 2026, November 2025
  • Meta says it could let advertisers hand ad creation to AI entirely by the end of 2026: a product photo and a budget in, finished ads and targeting out. The agencies and media buyers interviewed push back, saying clients want to keep control of a voice they spent years building and keep finding themselves opted into AI features without being told. Marketing Brew, April 2026

What we take from it

Both sides of this are true at once: AI is the fastest way to post every week, and generic AI posts cost you followers. The difference is the raw material. Your AI drafts from what actually happened in your business this week, the job, the customer, the review, the new hire, so the post is about you and only the typing is automated. Nothing goes out until you approve it.

The platforms have settled the argument about originality: reposts and stock content lose reach, your own work keeps it. That makes consistency the whole game for a small business, and consistency is what nobody has time for. One post a week that is yours beats a daily feed that could be anyone's.

We measure it the way you would: posts out, people reached, and the inquiries and bookings that came from social media, against where you started. Once a month a real person looks at which posts brought customers and we do more of those. No follower targets, no vanity numbers.

Sources last checked October 2026. The summaries are ours; follow the links for the full reports.

What we connect to for social media marketing

You keep the tools you already use. Your AI connects to two of them with you before we meet, and more can be added.

Facebook and Instagram

Your Facebook Page and Instagram insights: posts, reach, followers.

Metricool

Your Facebook and Instagram numbers through Metricool, which has a free plan.

Google Analytics, Business Profile, and Ads

Website visits and bookings, calls from your listing, and ad results.

Canva

Turns the week's posts and offers into on-brand designs.

Mailchimp

Your list, campaigns, and what they sold.

Birdeye

Reviews across sites, and your replies.

Use something else? See everything we connect to, or ask on the call.

How it works

One setup, then it keeps getting better. See each step in detail.

InstagramFacebookGooglefollow-ups, repliesand your numberswhat workednew trainingmonthly callA real personYour AIOur AIYou

$1,000 a month for two priorities, plus setup from $1,500. See pricing · What we connect to

Common questions

Click a question to see the answer.

Will my posts look like AI wrote them?

Not if we do this right. Your AI drafts from your real work and in your words, with your photos. You approve every post before it goes out, and anything that reads like a template gets rewritten or dropped.

Which platforms?

Facebook and Instagram to start, since that is where most owner-run businesses already have an audience, plus your Google Business Profile posts. We can add others on the call if you already use them.

Do I have to take the photos?

Mostly yes, and that is the point: a phone photo of today's job beats any stock image. Your AI tells you what it needs each week in one short message, and builds the posts around what you send.

Is this a scheduling tool or an agency?

Neither. Scheduling tools still leave you to write the posts. Agencies post generic content about your industry. Here your own AI does the drafting and replying, and a real person reviews what worked with you once a month.

What does it cost?

$1,000 a month for two priorities, plus setup from $1,500. Social media is usually one of the two. The first step is a free 20-minute call.

Ready to talk?

Twenty minutes with our founder. Tell us about your business and see where AI can take it.

Ready to pick your first two? Tell us about your business on a free 20-minute call.

You'll talk to our founder for 20 minutes, no sales pitch.

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